Congratulations! You've decided to launch a podcast! You've recorded a trailer or your very first episode.
Now you're asking, “How do I get my podcast into Apple and Spotify?”
Well, you actually don't upload your mp3s directly to iTunes or Spotify. For that you need a media host.
I recommend *Captivate, *Buzzsprout, or Libsyn (*I earn commissions from purchases through these links).
After uploading and releasing your first episode or trailer in your media host, the next step is to SUBMIT YOUR SHOW TO THE TOP 10 PODCAST DIRECTORIES.
Below is my list of the most popular places your show should be included to help gain maximum exposure.
Note: Use of my *affiliate links may earn me a commission
How to submit your podcast to the Top 10 Podcast Directories
(updated October 2024)
1. Apple Podcasts
(aka: iTunes on Windows computers)
- Create a free Apple account on https://podcastsconnect.apple.com
- Click the purple + symbol
- Select “New Show” from the drop-down list
- Select “Add a show with a RSS feed” and click Next
- Add your RSS feed
- Click “Validate”
- Click “Submit”
- Wait for Apple to accept your submission…then tell the world!
BONUS! The following directories pull from Apple’s API (so you won't need to submit to them): BeyondPod, Downcast, iCatcher, Overcast, Podcast Addict, Pocket Casts, Podcast Republic, and Podcruncher
2. Spotify
Tip: Some podcast media hosts – such as *Captivate, *Buzzsprout, and Libsyn – allow you to submit directly from their service to Spotify
- Go to http://SteveStewart.me/submittospotify
- Click “Get Started”
- Log into the account you want associated with your podcast
- Add your podcast (or if prompted, enter your RSS feed)
- Follow the rest of the prompts
3. Amazon Music & Audible
You can submit to both places at one time.
- Go to https://stevestewart.me/submittoamazon
- Scroll down to the text “Have a podcast? Submit it to Amazon Music here” and click “here”
- Complete the information, such as show title, RSS feed, email, etc
One submissions will get you into both of these directories.
Tip: Some podcast media hosts – such as *Captivate, *Buzzsprout, and Libsyn – allow you to submit directly from their service to Amazon Music
4. Pocket Casts
- Go to https://stevestewart.me/submittopocketcasts
- Paste your RSS feed into the box
- Check either the Public or Private button (most are Public)
- Press Submit
5. Castbox
- Go to http://SteveStewart.me/submittocastbox
- Go to Creator Studio
- Under the “Channels” tab, click “Claim Ownership”
- In the pop-up window, paste your RSS feed in the upper text field
- Click Submit, then wait for an email
- Verify your ownership from the email
Tip: Once verified, you can add your social media accounts (optional)
6. iHeart Radio
- Go to http://SteveStewart.me/submittoiheart
- Enter your email, Podcast name, RSS feed URL, and any other information
- Click “Submit”
Tip: Some podcast media hosts – such as *Captivate, *Buzzsprout, and Libsyn – allow you to submit directly from their service to iHeart.
7. Player FM
- Go to http://SteveStewart.me/submittoplayerfm
- Create a free account (click on “Sign up” below the yellow ! symbol)
- Next, go to https://player.fm/importer/feed
- Paste your RSS feed in the box
- Click on the icon that represents if your feed is public (most common) or not
- Press the “Import feed” button
Tip: Some podcast media hosts – such as *Captivate, *Buzzsprout, and Libsyn – allow you to submit directly from their service to PlayerFM.
8. Podbean
Podbean is a media host, but also has a pretty good app
- Create a free account at Podbean
- Under “Set up your podcast”, click “import it to Podbean”
- Add your RSS feed and follow the prompts
9. Pandora
Pandora is owned by SiriusXM, the same company that owns Simplecast.
- Create a free account with Simplecast
- Click “Add Shows”
- Paste your RSS feed and go through the rest
10. YOutube music (and youtube by proxy)
You thought I wasn't going to include YouTube!
Well, you would be correct. YouTube isn't a podcast app. You can't listen to a video with the screen off (unless you pay for a subscription), and you can't listen/watch without wifi.
However, they have made a “podcast friendly” alternative app that is a true podcast app: YouTube Music. And get this: Podcasts in YouTube Music also automatically gets you into YouTube!
This is true whether you have an audio file that becomes a video with only your square show artwork or real video. What you provide to YouTube Music as a Podcast will also be in YouTube.
There are two cautions I need to make clear:
Caution #1: Adding still-frame videos to an existing channel can have a negative impact on the YouTube algorithm (so don't mix them…read on)
Caution #2: Google keeps shutting down their podcast apps
Even with those two cautions in mind, it still makes sense to have a presence on YouTube and/or YouTube Music.
STEP 1: In almost every solution listed below, it all begins by creating a YouTube Channel. Follow these instructions (it's easy once you are verified with YouTube).
There are three ways to get your show on to YouTube Music (and YouTube as a bonus):
Option A: See if your media host has an option to post to your YouTube Podcast Channel (easiest way to publish new episodes – even if they are just audio files – and get stats in your media host, like Libsyn)
Option B: Submit your RSS feed to your YouTube Podcast Channel (also very easy and will convert your audio podcast episodes into video format for you)
Option C: Create videos and manually upload them to your YouTube Podcasts Channel (either actual/real videos or audio files you turn into video files with tools like Headliner app, Descript, and a thousand other tools out there).
I realize all this can be VERY confusing. If you'd like help figuring out which option is best for you, or if you should start doing real video for your podcast, then hire me for a strategy session.
ADDITIONAL NOTES
- It may take a couple days to a few weeks for some podcast directories to accept your submission.
- Some directories notify you by email. Others don't notify you at all.
- If you want to get my assistance or simply get your questions answered, schedule a coaching call with me.
- *Use of my affiliate links may earn me a commission
Growing a larger audience means being anywhere and everywhere your listeners want to consume your show. These Top 10 Podcast Directories will get you 99% of the way there without spending hours getting into all the places.
Want dedicated and customized help? Schedule a coaching call with me: